---
title: Haloo Lookup
description: Haloo Lookup is built for speed, designed for depth, and engineered to simplify even your most complex trademark queries. No complex search strings or advanced syntax needed — just natural language input and instant, precise results.
---

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1. [Knowledge Base](https://knowledge.haloo.ai/migration?hsLang=en)
2. [Lookup](https://knowledge.haloo.ai/migration/lookup?hsLang=en)

# Haloo Lookup

## Haloo Lookup is built for speed, designed for depth, and engineered to simplify even your most complex trademark queries. No complex search strings or advanced syntax needed — just natural language input and instant, precise results.

**Lookup is a free-text search tool that lets you query global trademark data using specific fields in plain English or the language of the filing office. It’s built to understand conversational inputs and transform them into a structured trademark search behind the scenes.**

### Key Features:

- Search trademarks globally with natural language
- Supports multilingual and non-Latin inputs
- View full trademark records instantly
- Explore by name, class, jurisdiction, owner, registration number, date ranges, disclaimers, goods and services and more.
- See your query in structured format and fine-tune it
- Download up to 2000 records at once in Excel format.

#### How to Use Lookup

### 1. SmartSearch : **Tell Lookup exactly what you're looking for**

Search on an individual field or create a complex search, combining multiple fields.   
*For example:* Name contains Froz in class 25 and registered or pending and jurisdiction is Canada or US

![](https://knowledge.haloo.ai/hs-fs/hubfs/image-png-May-06-2025-03-59-13-3139-PM.png?width=688&height=310&name=image-png-May-06-2025-03-59-13-3139-PM.png)

For trademark searches, you can refine results by specifying whether a mark *starts with*, *ends with*, *contains*, or *exactly matches* your searched term — giving you precise control over where the system will look for your term.

- `trademark starts with lav` will match with `lavazza`
- `trademark ends with lav` will match with `petrolav`
- `trademark contains lav` will match with `halava`
- `trademark is exactly lav` will match with `lav`

When reviewing your results: 

- Lookup will give you a list of records meeting those criteria
- Clicking anywhere on the record will open full record details for your review
- Keyboard functionality for easy browsing: Use Up and Down arrows to review results, select and unselect records using the space bar.
- Use the Show/Hide Eye to "Hide" records you've already reviewed - this will gray out these records.

### 2. Toggle to Query

Switch to the Query view to see how the system interprets your natural language request.  

- We recommend reviewing the system generated query to confirm it reflects your intended criteria
- Edit or add to the query
- Use the "spacebar" to show all available fields and operators for selection

![](https://knowledge.haloo.ai/hs-fs/hubfs/image-png-May-05-2025-02-34-55-5302-PM.png?width=688&height=247&name=image-png-May-05-2025-02-34-55-5302-PM.png)Available Fields to search against:

![](https://knowledge.haloo.ai/hs-fs/hubfs/image-png-May-05-2025-07-54-26-3016-PM.png?width=630&height=314&name=image-png-May-05-2025-07-54-26-3016-PM.png)

Available Operators:

**\<**  
**\<=**  
**\<\>**   
**=**  
**\>**   
**\>=**  
**AND**  
**BETWEEN**  
**IS**  
**LIKE**  
**NOT**  
**NULL**  
**OR**

### **3. Multilingual & Non-Latin Support**

Lookup supports direct input in multiple languages and character sets, enabling global trademark research.

**Examples:**

- *French:* marques enregistrées avant août 2014 en classe 9 commençant ou se terminant par JOUR en France
- *Chinese:* 2018 年 4 月至 2020 年 8 月期间在中国注册的第 25 类以“star ”开头或结尾的商标

---

### **Common Use Cases:**

### **Search by Owner**

Use Lookup to investigate trademark portfolios and monitor competitors’ activity.

**Example query:**

*Owner is Hatch and jurisdiction is US or Canada and registered after 2022*

This returns records by owner, filtered by **location** and **filing date** — all in a single search.

### **Search by Registration Number**

If you need to locate a specific trademark record quickly:

**Example query:**

*Registration number is 7163809 and jurisdiction is US*

Lookup pulls the exact match immediately

### **Identify Business Opportunities**

Search strategically for potential leads, expired marks, or filings without representation:

**Example query:**

*expiration is in 2026 and representative is null and status is pending and jurisdiction is Canada*

Use this to identify marks that may be expiring soon or owners without legal representation.

 

 

- [Getting Started with Haloo](https://knowledge.haloo.ai/migration/getting-started-with-haloo?hsLang=en)
- [Searching & Watching How-Tos](https://knowledge.haloo.ai/migration/searching-watching-how-tos?hsLang=en#main-content)

    - [Searching with Haloo](https://knowledge.haloo.ai/migration/searching-watching-how-tos?hsLang=en#searching-with-haloo)
- [Frequently Asked Questions](https://knowledge.haloo.ai/migration/frequently-asked-questions?hsLang=en)
- [Category Definitions & Query Matrix](https://knowledge.haloo.ai/migration/category-definitions-query-matrix?hsLang=en)
- [Video Library](https://knowledge.haloo.ai/migration/video-library?hsLang=en)
- [Common Law Searching](https://knowledge.haloo.ai/migration/common-law-searching?hsLang=en)
- [Feature updates](https://knowledge.haloo.ai/migration/feature-updates?hsLang=en)
- [Watch+](https://knowledge.haloo.ai/migration/watch?hsLang=en)
- [Search](https://knowledge.haloo.ai/migration/search?hsLang=en#main-content)

    - [Common Law Search](https://knowledge.haloo.ai/migration/search?hsLang=en#common-law-search)
- [Lookup](https://knowledge.haloo.ai/migration/lookup?hsLang=en)

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